Who We Are


Taken from the original Main St. covered bridge ©2007 Pajaro Valley Historical Association

The History of PVHA

The Pajaro Valley, located 90 miles south of San Francisco, is deeply rooted in the cultural and rural history of California’s Monterey Bay area. In 1940, a committee from the local chapter of the Native Sons of the Golden West concerned with preserving this heritage, established the Pajaro Valley Historical Association in the city of Watsonville. Created as a not-for-profit organization, the tradition continues with support from generous individuals and groups interested in keeping the stories of yesteryear and today alive for future generations. Join us as a member or volunteer.


Parade passes Lettunich building (still under construction) in 1916.

Our Mission

The primary objectives and purposes of this association are to:

  • Preserve the history of the Pajaro Valley (which includes parts of Santa Cruz, San Benito and Monterey Counties, State of California)


The PVHA is a member of the following organizations:

Non Discrimination Policy

The Pajaro Valley Historical Association does not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of Pajaro Valley Historical Association activities or operations. These activities include, but are not limited to, hiring and firing of staff, selection of volunteers and vendors, and provision of services. We are committed to providing an inclusive and welcoming environment for all members of our staff, volunteers, sub-contractors, vendors, and visitors.